ContentsPlate IV
Media brand, Los Angeles
Connect LA
Connect LA covers the startups and builders shaping LA, from a studio that builds some of them too.
- Role
- Founder, editor, builder
- Status
- Launching soon
- Year
- 2026
- Link
- theconnectla.com
Pre-launch. The first issue goes out once eight founders are confirmed.
- other founders to my own work, disclosed
- 60 / 40
- founders to confirm before launch
- 8
- posts out without my approval
- 0
The problem
LA has more founders building than places covering them.
What I built
A site, an Instagram and a weekly newsletter about those builders. It is openly owned by my studio: about 40% of what it covers is my own work, and every one of those pieces says so.
Agents scout founders and draft features. Every item waits in a queue until I approve it. No invented quotes, no testimonials, no unconfirmed numbers.
Where it goes
It launches when eight founders are confirmed and six posts are ready. Not before.
Built with
Astro, PHP 8.4, SQLite, Hermes agents.